Twenty Nine Ideas
We are focused on you and your customer
We chose to focus on timber as a business because we’re passionate about the environment and ensuring good outcomes for the future of the building industry. Our style is to work backwards with your customer at the heart of the strategy setting you up for success.
​
Timber is one of the oldest and most reliable building materials and is so vital in ensuring the health of the planet and the humans that inhabit it. We will make sure that you are linked in with relevant industry programs, are utilising al of the tools at your disposal, and we'll train your team to make sure the benefits are maximised.
If you are interested in Marketing but don’t know where to start, Twenty Nine Ideas is your ideal partner. We will work with you to develop a strategy around marketing and how you want to speak to your customers. We will work with your team to develop your unique value proposition and then plan out how we communicate this to your customers.
We will then work in the background to do all of this while you focus on doing what you do best – timber!
​
We work with
- Timber Yards
- Frame & Truss
- Manufacturers
Testimonials
"The team at Specifying Dynamics had a fantastic experience working with Julia Hall during her time at McCormacks Australia, where she was involved in launching these products to the building industry- Magnum Board, saveBOARD, and Thermory.
Julia ensured we received thorough product training and provided detailed information with samples to take to our clients, making the entire process seamless. She clearly explained the key points to communicate efficiently, and equipped our team with the correct resources to support our product presentations to key decision makers in the industry. Julia was an absolute pleasure to work with — her professionalism, attention to detail, and excellent communication made a significant difference to our engagement with these products and our client projects.
The team at Specifying Dynamics highly recommend Julia Hall to any business or individual wanting to create meaningful relationships and productivity in any given field."
"Julia’s deep understanding of her customer was central to the success of this campaign. She recognised the alignment between McCormack’s audience and the viewers of The Block, and saw a clear opportunity to position the brand in a way that felt both relevant and timely.By leveraging The Block as a platform, Julia helped bring McCormack’s products into the homes and minds of McCormacks market. The campaign struck the right balance between visibility and purpose, translating into increased interest, stronger brand recognition, and ultimately, a clear lift in sales activity.
It was a great example of a business leader using customer insight to guide smart, practical marketing decisions. We really enjoyed working with Julia and her team, and seeing that vision come to life."